6 Reasons People Won’t Get on Your Email List and How to Fix Them

By on October 25, 2010

Your list is gold. If you can fill it with people who love what you have to offer, you’ll have a great source from which you can get clients, sell products, help people, rand have fun.

But, you’ve got to be respectful and valuable in order to get visitors to get onto your list and give you their email address.

Below are six reasons people won’t get on your list … read on

 

A Web Strategy to Get Clients from Your Contacts

By on October 9, 2010

It’s good to seek clients through your immediate contacts as those contacts will have some familiarity with you. People like working with people they are familiar with.

Here’s a diagram and some notes on how to get clients by putting out an offer to your contacts.… read on

 

9 Get-In-The-Zone Tips for Great Web Writing

By on September 26, 2010

Writing is a fantastic skill to have when it comes to marketing on the Web.

Search engines love the written word, and the written word moves the fastest – it’s light-weight, and easy to share on various devices such as laptop and phones.

There’s no question that words rule the Web.

But, a common challenge for many coaches who want to market on the Web is in the ability write … read on

 

What Would You Absolutely Love Your Coaching Website to Do?

By on September 8, 2010

I recently asked a coach friend, “What would you absolutely love for your website to do?”

His response:  “Hey, Kenn!  If you can assert to coaches that their website can give them coaching leads, and deliver that, you could have the world by the ass!”

I agree. Unfortunately, this is impossible.… read on

 

What to Do on Your Website, if You Have Two or More Niches

By on August 16, 2010

If you’re attempting to appeal to two different markets with different challenges on the same website, you’re likely in for a lot of struggle.

The basic challenge is that when you appear to be “the solution” to more than one group, your prospective clients will instinctively think that you cannot be so good at any one of them. Whether you are or not matters little. It looks like you’re not.… read on

 

On Your Site, What Should You Call Yourself? Coach?

By on August 9, 2010

On your website, what should you call yourself? Coach? Transition coach? Business coach? Success coach? Health coach?

What if you’re a health coach and you don’t want to rule out “wellness” ?  But hey, you’re also holistic too, so how about “Holistic Health and Wellness Coach?”

While from your point of view, the title “coach”, “health coach”, “business coach” encompasses what you do. But from your client’s perspective, these kinds … read on

 

5 Keys to Getting Email Addresses and Growing Your List

By on July 20, 2010

Coaches struggle to grow their list and a big part of that is the invitation to get on the list. On many coaching websites, you will see an invitation, “Join my newsletter” along with a form. This is hardly motivating for visitors since there’s just too much email out there already.

Your list is precious, and arguably the most valuable asset in your business. Your list contains people who said, … read on