About Kenn
Web Designer for Coaches

The mission of Coaching Sites That Work is to help every coach fill their practice with as many clients as they want. I help you build a credibility-building, feature-rich, and client-attracting coaching website so that you can ultimately enjoy your passion to help others succeed.

How did I become the Web Designer for Coaches?

It grew without me. All throughout my childhood, high school and college, I loved programming games and playing with computer graphics. That passion was tucked away as I pursued a financially lucrative career as an actuary. Little did I know that this passion of mine was growing while I wasn't looking!

It was like that creature from the movie "Alien!" It was seven years later that the inner child (the computer geek kid) bubbled up and busted out of me like the alien in the movie, "Alien!" I basically just stopped my career and pursued website development.

So I developed websites for a few years, and then hit a wall. After four years of building websites for any client I could find in my haphazard-like efforts, I hit a big wall. The sign on the wall said, "You are a business owner first, web guy second!"

The shift to coaches. I had lots of success during those four years but I needed to take my business to the next level. I needed to put more passion into my business while making it more viable. For me that meant choosing a niche market to focus my talents. Since I love what coaches do and love building websites - I now build websites for coaches.

Why coaches? In addition to being a computer creative, another passion of mine, without quite exactly knowing how to phrase it exactly, centers on:

• The journey of personal excellence
• The passion of helping others succeed
• A commitment to openness and learning

That's why I went into business for myself. That's why I chose to focus my talents towards becoming the web designer for coaches.

The great things about this decision are:

• I get much better at developing coach websites
• I get much better at marketing my business
• I get much more fulfillment out of it

(Hint: If you haven't considered how you can focus your coaching services on a specific target audience - a niche - you may be missing out!)

Organizations & Affiliations

• New York City Midtown Coaching Center
  A New York based coaching organization whose mission is to make coaching more successful for coaches and clients.
  http://www.nycmcc.com/
• Career Coach Special Interest Group
  Helps coaches build greater value to their clients and grow a fulfilling career coaching services practice.
  http://www.careercoachsig.org/
• Long Island Web Developer's Guild
  A not-for-profit organization whose mission is to serve the entrepreneur, creative, technical, and business professional leading the New Media industry on Long Island.
  http://www.liwdg.org

Certifications & Training

• Lots of Books 2001-today
  Web programming, web design, web marketing, usability, search engines, running a business, coaching.
   
• Hendriks Institute 2001-2002
  A six-month course on graphic design, web design and e-commerce.
   
• Math, Computer Science & Art at S.U.N.Y Binghamton 1990-1994
  I learned to think on a higher, more theoretical abstract level. I learned how to resolve elusive technical problems.
  I learned to be responsibility in the face of "many" freedoms.
   
  
• Actuarial Science / TIAA-CREF 1994-2001
  Implement illustration models, programmed software for customer service departments, created corporate reports and calculated a lot of retirement and life insurance numbers.

Two Lessons From Basketball

This might be too obvious, but it stands the test of time. When the focus is on how a team can work together to reach a goal, more is accomplished than is possible individually.

Even after 25 years of basketball I'm still learning new things on the court. This tells me that there will always be more to learn and to keep an eye out for those opportunities to learn and grow. I find the same holds true in just about every endeavor.

Thank You

Thanks for taking the time to learn about me!

If you are a coach looking to fill your practice with clients in the next six months and you want a good website you can feel confident about along with the web marketing tools you need to run your business, then I suggest you learn more about the kinds of business, career and personal coaches that I work with.