Website Design for Coaches
Build trust and
clients will come.
Download the Website Prep Checklist for 10 tasks to do now SO your website attracts clients later.
Kenn Schroder, 20+ Years Supporting Coaches Globally
How to Get Visitors to Want to Contact You for Coaching
Most coaches’ websites don’t work — they don’t bring you new leads.
I did a study and found that 97% never brought a single client. That’s a bummer if you’ve spent months to — gulp — years on your website.
The ones that do work were clean, flowed well, and brought new contacts, bookings, or inquiries. Nice!
I’ve taken training on marketing but could not put together the pieces myself. You got me thinking in a different way — the right way — from the client’s perspective. ~ Coach Cora Whittington
I put off developing a new website because it seemed too hard. The wording came from your user-friendly questionnaire, which helped me write in a way that keeps me focused on the parents.
~ Susan Hughes, ADHD Parent Coach
So, why are so many useless?!
Assuming the website is not a slow, clunky confusing mess (already a hurdle for many) the BIG REASON they fail is the content does not build TRUST.
- visitors don’t see value in coaching
- visitors aren’t feeling success is possible.
- visitors aren’t connecting with you personally.
Visitors want to trust that you can help them, that you’re talented, and that you’d be a catalyst for their success. It’s hard to take that next step if they aren’t feeling it.
So, whaddya do to fix it?
The tricky bit is that coaching is invisible. People may understand it logically but don’t feel it’s true power until they’ve progressed to a goal — which is why it’s invaluable.
Your content needs to do the same — MOVE your visitors. And thus your content, structure, and calls-to-action need to help visitors feel possibility, inspiration, and energy, with YOU as the trusted guide.
I got connected with Kenn and he helped me build my website and taught me how to blog. My business is booming, largely because of my quality website. ~ Mitzi Bockmann, Life Coach
His guidance helped me narrow my focus—I shifted from sub-ideal clients to more ideal ones. I got more clients right away, and opportunities opened wide, globally. ~ Paul O’Dwyer, Executive Coach
This is why coaches love working with me.
In addition to a smooth design process, coaches find the attention to their content strategy most helpful.
They feel confident to share their website knowing the right people will be impressed.
Learn more about how I can help on the Web Design page.
I don’t design FOR you.
I design FROM you.
You don’t need everything figured out. I’ll guide you through it all, step by step. With a good look at you, your experience, your goals and plans, we’ll put together an online experience to build you up and appeal to your clients.
WEBSITE SUCCESS STORY
“The website was a worthwhile investment in my coaching identity.”
Arvind was worried that his new website wouldn’t really feel like him. But going through the discovery of himself and his clients brought out his unique talents, messaging, and visuals.
Confident and proud of his new website and coaching business, he proudly updated LinkedIn and spread the word.
YOUR FIRST COACHING WEBSITE
Skip common mistakes, overcome niche paralysis, and design to attract clients.
Your website should turn curiosity into confidence, confidence into conversation, and conversation into new business.
If you’re building your first serious coaching website, there are a few decisions worth getting right before you start — and plenty you don’t need to have perfectly figured out yet.
Read Your First Coaching Website — Answers to questions experienced professionals ask when going pro. →
KENN SCHRODER
I redid my website a dozen times before I figured it out.
I left the corporate world to start a web design business and take over the world. But, instead I blew through savings, took too many courses, and earned very little. The breakthrough came when I changed my perspective about websites.
WEB DESIGN WITH KENN
Let’s bring out your best so visitors eagerly reach out to you for help.
Your website should communicate your experience, skills, and talents in a way that’s approachable, authentic, and a bit exciting. They should feel like contacting you is a must.
PDF BOOK
The Coaching Website Guide
Don’t build a website that hurts your credibility. This practical guide shows you how to engage clients, show the value of coaching, and get visitors excited to contact you for help.
FREE Checklist: 10 tasks to do now SO your website attracts clients later.
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QUICK LINKS
FREE CHECKLIST
10 tasks to do now so your website attracts clients later.
NEED A WEB DESIGNER WHO GETS COACHES?
Let’s design your website to help them trust you and see the value of coaching so they eagerly contact you.
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ABOUT
Kenn Schroder is a website designer helping coaches get online, get visible, and attract new clients.
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